Meet the Classical Guitar Audience



The worldwide Classical Guitar audience is affluent, acquisitive, influential, and active.

Playing the classical guitar is their profession or their passion, and they are eager for information about products and services that serve their interest in making music. They own and play antique, modern, and contemporary instruments. They frequently record, perform, study, and share music with others.

They are overwhelmingly college graduates, enjoy substantial annual household incomes, and own their own homes. They shop with independent music stores, chain stores, web stores, and directly with makers.

Advertising in Classical Guitar motivates them to purchase products, visit websites, and shop with online retailers. They connect with Classical Guitar on multiple media platforms, including print, tablet, web, e-news, and social channels.

Click below to go deeper into our audience data.

Classical Guitar Audience Demographics and Activities

Classical Guitar Audience Ownership and and Purchase Intent

Classical Guitar Audience Media Usage and Influence

Classical Guitar Audience Metrics (as of December 2015)

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